Why my dislike of new Caltrain cars makes me so American

“It’s because you’re American,” he tells me when I explain why I prefer riding the old Caltrain cars over the fancy, bright newer ones. I should add that I’m insulted by this statement. I have never thought of myself as living by American ideals and tend to deplore how individualistic, capitalistic, consumer-driven, car-centric, puritanical, conservative, I could go on, the US can seem (obviously painting in gigantic strokes here.)

So when he tells me I’m “so American” I retort with the logical argument of “nuh-uh!” and a whiny “whyyy?”

My reason for not liking the newer cars isn’t the design in itself, which is an improvement, but rather when each style car runs. The new cars tend to run during commute times. When I used to commute from San Francisco to Menlo Park I would gallop down Potrero Hill in the morning dew and arrive at the station rosy-cheeked, eyes tearing, and nose running – a hot mess, one might say. Then we all clamored into the new cars where I had to sit knee to knee, literally touching knees, across from a stranger with my backpack on my lap (for some reason it never fit under the seat). The new trains are quieter and brighter, so I had to look at this person while sniffling, fixing my face, and feeling like I was on a stage for all to witness my grotesque morning appearance.

In the comfort of the old cars, I could slink down in an old seat, throw my backpack under my feet and sniffle to my heart’s content way below the din of the shaky cars.

These old trains are used on the weekend, non-rush hour times, or between stations with less traffic. I often see friends or families traveling together at night to a baseball or hockey game that have to sit apart from each other because most of the seats in the old cars go two-by-two. Why not use the new cars with clusters of four seats for after-hour and weekend routes to accommodate these folks traveling together? Then leave the individual commuters facing the isolating, hard plastic of the seat in front of them, so they can engage in their newspapers, emails, or face-fixing in peace?

This sense of needing my private space, not enjoying sitting between the crotch of a stranger or wanting to look at strangers as I do my “toilette” apparently makes me “so American.” Which is why, he claims, America has such horrible public transit. Because I, just like my fellow Americans, prefer to travel by myself even when in public.

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Did you find everything okay? and other Capitalistic Nay-sayery

I have not written in a while so I decided I will do what I do best- complain!

My subject today is supermarkets.

Why is it when you reach the cash register, saying without words that you are done with your shopping, does the cashier say, “Did you find everything okay?”

Why do they ask you when it is too late? What would happen if I said no? What if I told the truth? No, I did not find everything okay. It took me a long time to find what I was looking for and/or I never found what I was looking for.

Instead you say yes. You say yes every time because it does not make sense otherwise.

Why is this fakery necessary? Is it company policy to ask you this? If you did not find something are they really going to call someone to go get it for you while you are out the door?

It is like waiters and waitresses in the U.S. Since they are basically living on tips they have to kiss your ass, constantly refilling water and asking is everything okay? If something is bad, do you really have the balls to say it is bad unless it has a hair in it or something? I mean do you really expect fine dining at Fridays?

And another thing about cashiers. Why do they have to stand up? It is unnecessary and bad for your body to be standing all day. With stools, they can switch easily between sitting and standing. Many European supermarkets offer their cashiers stools. But here, they have to be standing so that the general public doesn’t think they are lazy.

On a quick google search I found this Washington Post article from 2007. Some (the cashiers) were in support of the idea of the stools. Others (managers) argued it would not be culturally accepted for cashiers to be sitting. Excuse me, what? I thought Americans’ culture was that we are void of culture. Culture my ass. Captalistic nay-sayery is more like it. Or is capitalistic nay-sayery our culture? And why isn’t it normal to help with the bagging? Some places do not have designated baggers. We wait doing nothing while the cashier rings up our items. These are valuable minutes that we could be using bagging our own damn groceries. Basically, we are only happy if we know the person waiting on us or ringing up our items is in pain.

Other than this article, there are not many websites that come up when you google “sitting cashiers.” I think this is a good indicator of how much we think of our cashiers. Here is an interesting discussion in Yahoo answers where someone rags on America pretty hard near the bottom of the page, it’s pretty entertaining.

Speaking of standing up all day, let’s talk about sitting on your ass all day. I have only recently come across the idea of standing desks. Why aren’t these more common? I didn’t even consider their existence. It is great to alternate between sitting and standing no matter what your job is. Our body is not meant to do long periods of either. Let’s not even get into cubicles. Because, well, Alicia already has.

Maybe we can’t change our “culture.” But next time think about your cashier or waiter. They are people too, not just robots with pre-recorded messages. Though I guess not for long…dun dun DUNNN.

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Making Culture Through Experiments – Notes on Culturematic

I just read Grant McCracken’s new book Culturematic. (Finally, an anthropologist who writes like a human!) Here are some notes, not a review, just notes to help me keep track of ideas.

- A culturematic is a little machine for making culture. It is designed to test the world, discover meaning, and unleash value (p.3)

- Objectives of the book: 1. To catch up the cultural side of innovation to technology 2. To take innovation from trendy to practical 3. To save innovation from bureaucratic bludgeoning 4. To describe what’s happening “out there” 5. To create a new model of business creativity 6. To keep branding/marketing experimental 7. “Fix” startups so that they experiment more 8. Help individuals put things out in the world that will reward them (both monetarily and emotionally)  (p.5-8)

- Culture is changing faster than ever and the future is inscrutable. Old models and frameworks can’t help us predict what is to come. Corporations are in trouble if they don’t break old patterns/find new patterns. “An inscrutable future is antithetical to the corporation.” Only when problems are clear, are the systems within a corporation setup to efficiently manage and resolve them. (p.31)

- EXPERIMENT, EXPERIMENT, EXPERIMENT. Create a “photo pour, a stream of possibilities neither too formed by our expectations nor completely random.” “A series of experiments.” (p.42)

- Labs within larger institutions should not hold their ideas prisoner, but let their ideas go into the world. The more tests you throw out there, the more information you get back.

- Super interesting because I know a bunch of people living in France: “The French…have lost some of their feeling for cultural invention…Paris, with its centrist tendency, state sponsorship, and patrician intellectuals, is a dangerous place for ideas.” (Boom!)

- Culturematics do not have a clear objective, they capture our attention, are focused (limited scope – often bounded by time or place), they are doable by others, are exploratory but clever enough not to be 1000 random ideas hoping that something sticks. They are playful, yet serious, and aim to change the way we think about something, often by splicing together unexpected things/people/ideas.

- My new fave word: jejune.

- Examples of culturematics: James Franco, Dan Harmon’s Channel 101, SNL Digital Shorts, whysoserious.com…many, many more. So many great examples in this book.

Anthropology love

I love how McCracken puts culturematic successes into (mainly US) context, bringing in examples from post-WWII  food consumption (p. 82) to the rise of “low brow” taste in middle class suburbs (p. 127).

I also love how he makes anthropology accessible to the masses by explaining what it can do in plain language, sometimes explicitly citing anthropology/-ists and sometimes injecting it directly into the culturematic concept.

- Challenging assumptions. “Designed to dig down into the cultural assumptions that organize our world, and then rework these assumptions to create new value.” (p.88) AND “for the CEO…find the assumptions inside” (p.225)

- “Bad is often better than bland.” (p. 124) Working with designers, I noticed that they are much more concerned with “good” and “bad” behavior and “good” and “bad” design, outcomes, etc. than any anthropologist I know.

- Breaking down categories, splicing them, mixing and matching (p. 136), blurring boundaries (p. 159)

- “Be an anthropologist” and write your own local ethnographies (p. 191)

- Discussion of “third places” (p. 214)

Questions:

“Culturematics…should aid the corporation, encouraging it to play, embracing even projects that are quirky and inconsiderable.” I’ve worked in corporations where play was limited to keep up appearances. Especially during a recession, it was not appropriate to even seem like we were having too much fun while working because it could be misconstrued as wasting time. How do you build play into corporate culture if it’s not there from the beginning?

Does a culturematic have to be successful to exist? How is success or value defined? What is a failed culturematic?

——

Now time to make my own…

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Over-personalized. Google, I need some space.

Google’s constantly being praised and criticized for its products and policies. This means it’s right where it should be, on the edge, always pushing the boundaries of technology and users’ comfort levels.  In general, I love Google products. “Googling” is probably my main go-to internet activity. What’s the population of Argentina? Google it. How many ounces in a pound? Google it. I’ve been using gmail for years. Picasa, YouTube, Google docs, even google+ a little bit.

However, this recent bleeding of services so that all Google products are connected and they are all personalized to me is too much, too fast. This goes much further than feeling as if my privacy is being invaded, because I actually don’t mind most of their privacy policy. What they’ve done by making everything hyper-personalized, is that I no longer know what data is private, shared, or completely public. This is highly anxiety-producing.

When I search [embarrassing key words here] and two pictures I took and three of my contacts’ profile thumbnails show up in the search it freaks me out!! I know that Google’s been personalizing and filtering searches for a long time, but I at least had the impression that my searches were private. And I especially had the impression that my photos and my contact lists were private. I even had a false comfort that my Google search results were more or less similar to others’ searches, and by googling my name I might get a sense of what others might see. Yes, Eli Pariser, I know that it was a false comfort, but it felt comfortable, nonetheless. Now, My google+ images that I have not shared with anyone come up in my Google searches and it feels as if they’ve been leaked, made public somehow. Just last night I tried to privately share photos from my friend’s bachelorette party on Picasa, and they automatically uploaded to google+, not Picasa. Maybe they weren’t shared with anyone, but it felt like they were. And I definitely don’t want them coming up in my searches without my control. It made me so uneasy that I deleted the album.

I need more control over what is shared or not, public or not. And I need visual cues that assure me that my stuff is either public or not. Let’s make some walls around what is mine, what is yours, and what is for the world. OK? Physical stuff, a house for example, is divided into public and private spaces. Guests know to stay in the public spaces (which may differ from one culture to the next). They don’t usually go digging through your underwear drawer the first time they come over, but they probably stay in the foyer and living room, for example.

My Google house needs major renovations. The load-bearing wall is crumbling, my bathroom is in the backyard, my closets are open for all to see. I don’t trust Google to keep different types of data separate.

Good news, this can be fixed! Let’s do some user research, some participatory design so that users help create the blueprints for their Google data houses, and let’s put the walls back up where they belong.

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The Hairiest Ballerina (A Fictional Tale)

There once was a hairy little girl, named Harriet, who wanted more than anything to be a ballerina. She pranced and twirled all day long, swan-diving off furniture pretending to be in a professional production. Her parents could see her enthusiasm and agreed to buy her pink ballet slippers, a little tutu, and lessons.  Hairy little Harriet practically flew into her first lesson but stopped abruptly in the entrance. She found before her a sea of alabaster-skinned, blond 8-year-olds, their translucent peau practically aglow beneath their baby pink tutus and tights. Hairy little Harriet looked down at her hairy little legs and hairy little arms and turned beet red with embarrassment. Because you see, she was half Assyrian and half Anglo-mutt, which in her case created a combination of cream colored skin and dark, thick black hair – all over. Assyrians say that hairy people are nice people, but Harriet was pretty sure that a hairy Assyrian made that up to feel better. The poster children of the Aryan nation turned and glared at her. They pointed at Harriet and gasped, “Why are you so hairy?!”

Harriet looked down and thought, “I don’t fit in here.” But before she could turn around and leave, the ballet instructor started to play music and led the children in leaps around the dance floor. Harriet felt herself emboldened by the music. Before she knew it, she too, was leaping across the floor. She leaped higher and higher. Then all of a sudden a breeze caught her hair and she glided higher and higher with every leap. She could leap so high she even leaped over some of the other girls’ heads.

When the music stopped, all the other little girls turned and glared at hairy little Harriet. They gasped, “How did you learn to dance so well? How do you leap so high? Can you show us?” From that day on, the other little girls never made fun of Harriet again for they could see that the hair was in fact a magical power, making her the hairiest and the prettiest little ballerina around.

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Playing Hard to Get with Seattle Metro

He plays hard to get.
I can’t count on him.
He is rude to me.
He steals my money.
He can be a bit rough.

No, I am not talking about my boyfriend (who is as cuddly as a teddy bear and cute as a button), I am talking about the Seattle Metro of course! It seems my boyfriend troubles have manifested themselves in the form of a big, belching bus.

Painting by Robin Weiss

I am taking you against your will into the history of my dysfunctional relationship with the Seattle Metro.

The first day I met the bus I was going through downtown to Capitol Hill. I had made sure I researched everything extensively before my trip, especially fares (which is more than what Google says it is). I went to my destination without a hitch; on the way back however, I was asked to show my proof of purchase when getting off the bus. I explained I used a transfer. The bus driver was not impressed. So I repaid for the fare (I found my paper transfer seconds after getting off the bus) not understanding why. I found out that downtown Seattle is a free ride area so anytime you go through downtown, even if you did not get on there, you have to show your proof of purchase when getting off the bus.

So obvious right?

So after being rude to me and stealing my money, I decided to go back for more. This time it was actually important, it was my third day on a new job and I was going all the way to Bellevue. I got up at the buttcrack of dawn so that I could allow for plenty of time and definitely not be late….right. I had to transfer downtown. So there I was, waiting and waiting in the cold empty downtown for a bus. The sign had the right route number so why had it been 20 minutes and still no bus? Upon closer inspection, it seemed this bus was in a tunnel. I was assuming it was a magical, secret tunnel of Narnia because there were absolutely no signs or clues as to where it could be hiding.

When I looked up the route the night before, it mentioned no tunnel, which seems kinda important. So I went on a random bus and asked the bus driver about it. He said there was a tunnel that you could get to through Macy’s. Great! Except Macy’s is closed that early. What? People don’t go to Macy’s at 7am? Where will crackheads get overpriced clothing? So I was off, roaming the streets for a magic wardrobe that opened up to a forest with a goat man in it.

I'm pretty sure I've ridden on the bus with him before

I found a janky ass unmarked elevator in a most likely urine-soaked corner. Here was my Narnia portal! The elevator inched down slower and slower. The door creaked open to a huge bright platform with lightrails running on tracks and buses driving over those same tracks! Whaaa?!! An underground tunnel that I had no idea existed.

One of the underground Seattle tunnels, Photo credit: Jason Hoover, Surrealize

So I plunked down on my bus that finally came, already wanting the day to be over. As a final eff you, my button that was dangling on my coat plinked off right as I was getting off the bus. Just the exact wrong time for me to be able to begin to crawl around on the bus floor.

The Seattle Metro knows how to push my buttons. When I really really need him to be there he is super late. When I don’t need him there right away he is super early. If that isn’t playing hard to get I don’t know what is. He shows up just enough for me to keep believing in him but I never know when he will be picking me up. Well I am tired of these games, especially when the only benefit of them is a possible seat next to a mumbling homeless fellow.

Why is it that we have this antiquated system? Despite its secretiveness, the tunnel is actually a good idea. You are sheltered from the cold and the bus doesn’t have to deal with traffic. Problem is, there is only a tunnel through downtown and not many lines go through it. And I must say that their Orca card, which you can set up online as a monthly pass or just load a certain amount of money on, is pretty convenient.

We’ve mentioned the TransMilenio bus system before; it is in Bogota, Columbia and was featured in Gary Huswit’s design film UrbanizedThis ingenious design combines the efficiency of a track system with the cost effectiveness of a bus system. The bus lanes are bus only lanes, and no I’m not talking about the faux “bus only” lanes in San Fran and Seattle that cars can go in too and show up sporadically. This is a real bus only lane with a median between the bus lane and the others. The stops are not just empty promises on street corners, they are raised, covered, and enclosed buildings. Not only do they keep you dry, especially important in Seattle, they don’t make you feel like you are riding the bus. You don’t feel inferior to someone who owns a car, you feel superior.

TransMilenio bus system

Though I complain, most of my bus experiences have been good. I use it for work because traffic is a nightmare so it is actually worth it. But it could be so much better. Why is the public transportation in Seattle, a city that is home to Microsoft and Amazon, and San Francisco, one of the most expensive places to live in the country and home to Silicon Valley (kind of), surpassed by Bogota’s? (No offense to Bogota.) We don’t have to reinvent the wheel, we already have wonderful examples of public transportation to copy.

But until Seattle makes some real changes (let’s not even talk about the Viaduct being torn down) I will have to keep running back to the bus…literally!

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Kiss Me, I’m Irish-ish

Perhaps the best part about being American is that we care about lineage, however fuzzy and distant it may be. Since we’re all mutty and come from all over, we take pride in saying I’m a quarter this or that, my great great great grandmother was Russian and so on.

My dad’s side is Irish. St. Patty’s day was a big deal growing up in the Murphy house. We would get special treats from the grandparents which might take the form of elaborate Irish insignia or a map of old Irish provinces, always hand-drawn in colored pencil by our lovely and talented grandmother. I knew we weren’t 100% Irish (on that side) yet I would tell people, “I’m Irish!” which would cause any person actually born in Ireland to laugh in my face because, in fact, our Irish ancestors left the island way back when. We even had family fight in the Civil War. When pushed about that side of the family, I would wave my hand and reply, “yeah, we’re also English, Dutch, German, something, something.”

My sister only reminded me recently that our grandmother’s parents were both immigrants. Our great grandfather and great grandmother came from Holland and Germany (well Germany to Namibia) respectively, before coming to the US. They met working as domestics in the same household in San Francisco.

It’s funny how some parts of family histories, like the mighty Murphy parts, are brought to the forefront. They shine more brightly than other parts and come to represent the family wholly. While other, softer-spoken members of the family fold their heritage gently into the mix, packing it away in boxes, only to be brought out once in a while.

But today is for celebrating the Murphy side. And with that, I wish you all a Happy St. Patty’s day. I’ll go out, enjoy a stout and declare, “Kiss me, I’m roughly 10-12% Irish!”

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Calorie Bazaar: Quantifying Bites and Negotiating Trades at the Dinner Table

There’s an Assyrian saying about eating in front of someone who’s not eating, “sapee khjboonelah” or “you’re counting my bites.” It’s bad manners to be at the table and be the only one eating, so I guess this is supposed to encourage others to eat too. My mom came over for dinner yesterday and pointed out how this expression literally came true in my house. And she’s right. Ever since turning, well, not in my early 20′s and graduating school to lead a sedentary, cubicle way of life, my body has paid the price. Same for my husband, who’s even more not in his early 20′s than I am. So we decided to take, what is for me, drastic measure. We decided to

COUNT CALORIES!! NOOOO!!!!

Which is insanely tedious, especially with my husband the engineer who weighs all our food. To make it less tedious we’ve been using the Lose It! app, whose interface isn’t that awesome, but it’s one of the better apps for the job that I’ve come across. The funny thing about counting calories is that you’re putting a number on something that is less than precise. You make a goal based on whether you want to lose or maintain weight, and it’ll tell you to eat 1800 calories a day or whatever. Then you go about looking up food items in the app’s database, trying to decide if you ate a medium or small banana and whether you think you had 1/2 cup of asparagus or 3/4 cup. The units of measurement aren’t always how we tend to think of food. Some items are just confusing. I looked up roasted chicken and it said one unit was 250 calories. What, like the whole chicken? Wow. See what happens. I didn’t mean to take us down this rabbit hole of detail, but that’s what happens when you count calories all day. It’s inherently obsessive if you want to do it “right.”

So you go about your day entering in what you ate, and if you do any exercise you get those calories back. (Which, don’t even get me started on the mental f*ck of trading exercise for food. Yesterday, I ran 6 miles so that I could have a beer. Sad. Lame.) ANYWAY, you’re going about your day and maybe you get to the end and you’re in the red. Literally, the total turns red. It turns red whether you’re 1 calorie over or 1,000 calories over. Well, this feels BAD. And this is what happened yesterday at dinner when my mom (who started us on the whole calorie counting thing which maybe she wouldn’t want me to say, woops – but whatever, she’s winning anyway) and my guy were comparing notes.

“You put too much for this chicken,” my guy says to my mom, looking at her calories for the day.

“Oh yeah? Fix it!” She responds, excited because maybe this means she won’t be in the red.

“I’ll give you 110 for the chicken.”

“Hmm. 90 would be better.”

“OK, OK, we’ll do 100.”

“Deal.”

“You’re counting 90 for this bulgur wheat?”

“Yeah”

“Well, I think you’re lying a little.”

This continues on for about 10 more minutes before we turn our attention to Cut the Rope. It’s exactly like being at the bazaar, negotiating every calorie, trying to stay honest while trying to get yourself the best “deal” possible. You can play with the food amounts and if that doesn’t get you there, you can massage the “exercise” calories for the day. “Hmm,” I’ll say to myself. “I probably walked for 10 minutes while I was grocery shopping earlier, what’ll that give me?”

“It’s supposed to build awareness,” my brother says watching and judging. “Then why is it red?! Why are there so many numbers!?” I exclaim. He doesn’t have to count calories, because unlike the rest of us, he actually is in his early 20′s. Just wait, on his first trip to the calorie bazaar, he’ll ask to use my mad negotiating skills to get him the calories he wants.

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Job Description Difficulties

When you meet someone new in the US, usually the second question out of their mouth is, “So, what do you do?” No matter what I say, 95% of the time I get a blank stare in return, and I’m tired of it! I’ve tried switching up my responses, gauging what the other person might know or care to know, and I miss almost every time. I’ve tried, “qualitative researcher.” Blank stare. Before I quit my job I would say, “Researcher for [big insurance company].” Still no one knew what I did, but at least they had a brand name to hold on to. Ethnographer. Design Researcher. Anthropologist that does research for design/that works with designers. Blank stare.

If I include a bit about “customer” or “consumer” research, people usually then ask, “Oh, like market research?” And if I don’t want to see you again or just don’t care, I’ll respond, “yes.” Because at that point I’ve given up. But it’s not an effin survey that I hand out, like those shitty polls taken at the end of a customer service interaction over the phone. Once people ask about surveys and I’m feeling rather cheeky, I’ll explain that I do interviews or focus groups, even observe people over the  course of their day, understanding life from their perspective. Then I’ll use that information to help make products and services. Blank stare. By this point, it’s been about five minutes, and I’m sick of hearing myself, and this other person, this poor sap, this friend of a friend of a friend is really wishing they did not sit down next to me at dinner.

I guess none of us really understand the intricacies of each other’s day-to-day experiences on the job, but at least for some jobs we have caricatures of what the job is like, imagery that we can see in our minds. You tell me nurse, I picture baby blue scrubs, needles, banging doctors in the on-call room (because I love ER, and sshhh, Grey’s Anatomy). That’s not what nurses do (maybe), but it’s great imagery.

I really like what I do, and now that I’m freelancing I have to be better at how I talk about it. But I’m so tempted when someone asks me, “so, what do you do?” to say pilot, film producer, brain surgeon, detective, anything that main characters on TV shows do.

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Dijkstra’s Bloodstained Bullfighters

When I think of Rineke Dijkstra’s work, the first thing to come to mind are her beach scenes. Glowing adolescent bodies against eerie blue greys.

What I was not prepared for when I visited Dijkstra’s retrospective at SF MoMA this week was how captivating the bullfighter portraits would be. Not only for the contradictions they exude – a bullfighter should be strong, courageous and other “masculine” qualities, not torn down, dirty, exhausted, relieved – but also for their sheer beauty. These men look like innocent children, almost like dolls with clear skin, dark hair, and soft intricate fabrics. I love the delicate patterns and the rose colored jacket and ties. Even the blood and dirt that drip down their faces and shirts are elegant. If this was supposed to dissuade me from bullfighting, it is not working.

These were hung to juxtapose portraits of mothers holding their recently delivered babies. The viewer is meant to draw comparisons between the two sets. Both went through intense physical exertion and a life-changing event that was also life-threatening. It is supposed to raise questions of what qualities really depict masculinity and femininity. I appreciate this line of questioning, however, the bullfighters on their own confuse masculine/feminine, hard/soft, strong/weak in a wonderful and gently perplexing way.

The show runs through May 28.

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